New Potato Corner Logo
Entrepreneur Magazine Article
1.
Untruths in May 2008 Issue on Potato Corner Article
In said article, Mr. Go had interviewed Jose Magsaysay or Jomag as we call him. ... I confronted Jose Magsaysay about the untruths in the article and he claims that ...
www.entrepreneur.com.ph/board/ index.php?topic=39725.0 - Cached
If you search in the internet for jose magsaysay and potato corner you find the above site.
This is my side of this
Early this year a neophyte writer who claimed to be witting for the magazine set an interview with me to write about me and potato corners. We did the interview in our office and because it was about me, I told him my perspective about how I rose from being a working student and crew of Wendy's to the success of potato corner.
Then later, the article was published in the April or May issue of entrepreneur Magazine. To my surprise, I found it in accurate and I found some things that I think I was misquoted about. The article was never sent to me for approval before it was published.
Jenny Wieneke called me and called me over the phone "walang hiya ka . . ." and other stuff. And she told me she will write and complain to the Editor in Chief. I said sorry to her and I told her I never tell anyone that I started Potato Corner on my own, hat it was my idea and was its originator, as the article mentioned. I told Jenny that I was probably mis quoted. And I know that this new writer told things based on his pick up of his interview on me. If you see my history of interviews and write up and talks about myself and potato corner, I never mention that I was the one who started and originated it and in fact I give credit always to the Partners who invited me to join.
Now, even if I made a mistake, which people do, I hope the article that Jenny wrote and published by Entrepreneur Magazine the following month after that neophytes article was enough to correct this and time to all of the parties to move on.
I have no problem that Jenny wrote an article against the article written about me and Potato Corner because the article was indeed inaccurate but I do think that further posting on the web is no longer fair and balanced and will continue to destroy an image of the brand and the goodwill we have made for it.
jose magsaysay
Potato Corner 2008 plans
This year Cinco Corporation has renewed its care of Potato Corner by putting focus on brand development. Part of this years plan is to come out with new kiosk designs and new point of purchase models. New products are on the mainstream and new sizes to increase average checks have been launched which shows positive results. Potato Corner is set to open 20 more shops within the second half of 2008.
During the second quarter of this year, 2008, Cinco Corporation engaged the services of Mansmith and Fielder's, Inc., a premier marketing consultancy group headed by Marketing Guru's Josiah Go and Dr. Ned Roberto. One of the outputs from these marketing activities, headed by Senior Marketing Partner,Weena Pineda, was the completion of the Potato Corner brand DNA. This brand DNA will now synchronize and put focus all marketing and operating activities to grow the brand and increase performance.
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Mansmith and Fielders, Inc., founded in 1989, is headed by the most multi-awarded business educator in the Philippines - Chairman and Chief Marketing Strategist, Josiah L. Go (Awardee, Ten Outstanding Young Men of the Philippines (TOYM), Ten Outstanding Young Persons of the World (TOYP), Philippine Marketing Association’s Agora, and the Association of Marketing Educators’ Lifetime Achievement Award). Our roster of consultants and speakers is comprised only of CEOs or members of top management who are successful practitioners and entrepreneurs with strong theoretical backgrounds and passion to help clients attain their KRAs. Specialist in marketing and sales training offering segmentized programs to its clientele, Mansmith and Fielders, Inc. conducts both public and in-house seminars to broad base of top 1000 corporations, both local and multinational. We also provide marketing big idea services.
Mansmith and Fielders, Inc.
Potato Corner, Hall of Fame
2003 was indeed special for Potato Corner, because it was awarded by the Philippines Franchise Association and the Department of Trade and Industry the Hall of Fame award for best Franchise for winning the Best Franchise of the Year in Kiosk Operations for 3 consecutive years.
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